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Why should you purchase you Dell through Cetra? Dell has perfected the art of having clients go online and order what they need. The problem is figuring out what you need and knowing what you are purchasing will fulfil those needs. If Cetra is your MSP (Managed Service Provider), we know your network and its users. We understand what makes a network flow effortlessly and what can cause problems. Even though Dell products are Dell products, they are not all the same. First off, the intended use of the item will have specific requirements. Not matching the equipment to the intended need can have a serious negative impact on performance.


Letting Cetra design and select equipment you require is smart insurance. You get the benefit of our Dell training, real world experience, combined with and understanding of your specific needs can lead to getting exactly what you want and more specifically achieve the results you are intending. As is more often the case, clients that attempt to bypass us and purchase their own equipment from Dell, regret doing so as many times they end up purchasing what is at best a compromise or worse simply the wrong item. The process that Cetra goes through to specify equipment is not simple. We will first off check on the intended use and minimum requirements, next we will cross check compatibility of all applications that equipment will need to host. This includes contacting the vendors of each application that must be located on the equipment and ensuring the very model being considered will in fact support the application. Next we check on compatibility with the network environment the equipment will need to live in. Then we cross check the compatibility of the equipment with any short or long range plans the company has. Finally, we check on the intended user’s general workflow. Is this equipment compatible with the intended user (i.e. is the screen resolution OK for their vision, is the footprint too big for the desk, is there a network drop available, etc.).

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With so much information available to us today, the desire to present it visually is becoming paramount. The chances of someone reading text versus the chance of someone watching a visual representation is very small. Cetra has developed visual centers using products such as Planar to help our clients jump into the visual world. Whether it is visual representation of data or a visual representation of an idea, such as a proposed building, or simply a display for attracting interest, we know how to do it right.

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Without a doubt the concept of virtualization is taking the business world by a storm. Few of us if any remember the adaptation of a technology as fast as virtualization is being adopted. Why? First off, what is virtualization? Virtualization is taking a piece of hardware (a switch, a server, a workstation, a firewall, etc.) and encapsulating it into a software file or package which in turn will run on a server such that it can function exactly as it would as a piece of hardware. Why is that good? One would think that running a copy of a piece of hardware on itself would be rather inefficient, sort of like looking at an image in a mirror that is looking at the image in a mirror infinite times.

The value of importance of Virtualization

Virtualizing an item (a virtual image) can be very beneficial because it becomes hardware independent. It no longer matters what equipment it resides on. Secondly, a virtualized piece of equipment can be installed such that it can share a single piece of hardware with another virtualized image.

It is these two facts that makes the concept of virtualization such a hot topic. Because a virtual image no longer cares what hardware it is running on and virtual images can share resources of the same equipment, a network can be designed to maximize these traits. Most computers use only a small fraction of the available resources. As such most servers and other computers are underutilized and therefore cost much more that it really should. Further, since multiple images reside on the same piece of hardware, maintenance is much lower. Even further, disaster recovery becomes greatly simplified because a virtual image can be copied from one machine to another and be up and running within a matter of just a few minutes. Compare that with the last time your company had a server fail. It took a minimum of hours to restore and most likely was more than a day (depending on how the backup was designed).

VMWare invented the concept of virtualization and is the world’s leading expert in it. They have done it longer and better than anybody else and it is the reason we have invested our time and resources to train, use and implement VMware.

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